NEW YORK (July 24, 2020) – With millions of Americans spending more time at home and rediscovering the joys of baking bread, churning butter, tending food gardens, or coming together to face uncertainty and weather challenges during the COVID-19 pandemic, the classic family brand Little House on the Prairie is providing many with welcome comfort and relevance as a wholesome property representing the pioneering American spirit of resilience and can-do determination.
“In uncertain times, it’s comforting for consumers and licensees alike to be able to turn to a trusted and familiar brand like Little House on the Prairie and, recognizing that, we are happy to be able to give these licensees the opportunity to grow their Little House lines,” said Spotlight Licensing and Brand Management President Carole Postal as she today announced two licensees have amended existing licensing agreements with property owner Friendly Family Productions in order to expand their Little House on the Prairie offerings.
- Litographs expands its Little House on the Prairie Collection to include Puzzles, Hoodies, and Shower Curtains. As with the Totes, Posters, Scarves, T-shirts, Pillows, and Blankets already produced under Litograph’s license, each product in the collection features stylized designs incorporating text from the Little House on the Prairie books
- The Queen’s Treasures has been granted rights to include 15-inch “play” dolls, doll clothes, doll furniture, a doll house, and doll accessories in addition to the 18-inch “play” dolls, doll clothes, and doll accessories already available as part of the company’s award-winning Little House on the Prairie
“We are delighted to see our licensees succeed and grow with Little House on the Prairie, and are excited to work with both Litographs and The Queen’s Treasures to build on their successes with even more great products for fans to enjoy,” said Trip Friendly, CEO of Friendly Family Productions.
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Litographs is a Massachusetts-based company dedicated to promoting literacy and sharing the power of books by creating art and fashion from beloved books. Designs for Litographs posters, t-shirts, scarves, tote bags, and other products are all inspired and created from the text of books or poems. From a distance, the artwork illustrates a theme, character, or setting from each work, but the text is fully legible up close. Litographs products are available for purchase at litographs.com and over 250 bookstores and gift shops in the United States and around the world.
About The Queen’s Treasures
The Queen’s Treasures (thequeenstreasures.com) specializes in creating exquisite doll accessories, doll clothes, and doll furniture scaled perfectly for the popular trend in 18″ sized dolls like American Girl® dolls as well as doll accessories, clothes, and furniture for 15” sized baby dolls. Founded with the mission to provide heirloom quality toys that can be cherished for generations, The Queen’s Treasures focuses on creating toys that can foster children’s imaginations while reinforcing a positive “message”.
About Little House on the Prairie
Little House on the Prairie is a world-famous and beloved brand rooted in the stories of an American pioneer family. Written by Laura Ingalls Wilder for children and young adults, these classic books have sold over 60 million copies in 100 countries. Wilder’s stories of her family’s struggles and joys were adapted into one of television’s most successful and long-running series.
The official Little House on the Prairie website (littlehouseontheprairie.com) is the hub for a highly-engaged and growing community with more than 1 million followers on social media. Website visitors can celebrate their pioneering spirit by engaging with fun lifestyle content related to cooking, crafting, gardening, and family activities. Fans can also learn about the rich history of Laura Ingalls Wilder and find inspirational quotes and interviews.
About Friendly Family Productions
Friendly Family Productions (FFP) is a Los Angeles-based entertainment company which owns film, television, merchandising, theme park, and other rights to the beloved Little House books by Laura Ingalls Wilder, as well as to the Little House on the Prairie® trademark. FFP launched the official Little House on the Prairie® website (littlehouseontheprairie.com) and has developed a highly engaged social media following. The company executive produced the documentary, “Little House on the Prairie: The Legacy of Laura Ingalls Wilder”, which was a #1 bestseller on Amazon. The Company is managed by Trip Friendly.
About Spotlight Licensing
Spotlight Licensing and Brand Management, Inc. (spotlightlicensing.com) is a New York City-based boutique licensing agency specializing in representation of Entertainment, Art/Design, Digital properties and Character Brands including BOO The World’s Cutest Dog, Call the Midwife, Downton Abbey, ELMER the Patchwork Elephant, The Last Kingdom, Little House on the Prairie, Precious Moments, and more.