Little House on the Prairie® Licensing

Little House on the Prairie is a beloved multi-generational lifestyle brand inspired by the classic stories of Laura Ingalls Wilder. Her cherished tales of a family’s adventures are as relevant today as ever.

The brand has worldwide appeal across generations and continues to enjoy an enormous fan-base with high brand awareness.

Over 73 million Little House books have been sold since the first publication more than 90 years ago. The “Little House on the Prairie” television series has been broadcast in more than 100 countries for 50 years and received Emmy, Grammy, and People’s Choice awards and nominations during its nine seasons on NBC.

LittleHouseonthePrairie.com is the online hub for highly-engaged fans of the classic books, the television show, and the lifestyle activities inspired by them. 

Our social media channels have more than 1 million followers and reach 5+ million profiles per month. We leverage these channels, along with our newsletter, and gift guide to support licensed products.

Licensing Contacts

Film, Television, Licensing, Merchandising, and Location-based Entertainment Rights

NBC Television Series

  • Contact the NBCUniversal Photobank at https://photobank.nbcuni.com/sales/home.php to license photography from the original “Little House on the Prairie” television series.
  • Contact Universal Studios Media Licensing at https://www.universalclips.com/ to license video clips from the original “Little House on the Prairie” television series.
  • Contact Swank Motion Pictures at https://www.swank.com to arrange a public performance site license to show episodes of the original “Little House on the Prairie” television series.
  • Contact NBCUniversal at (212) 664-4444 to inquire about licensing the original “Little House on the Prairie” television series in the United States and Canada.
  • Contact Amazon MGM Studios at silviaur@amazon.com to inquire about licensing the original “Little House on the Prairie” television series outside the United States and Canada.

Publishing and Live Theater Rights 

 

Featured Licensees and Products

We support our licensees in a variety of ways – from giveaways to newsletter promotions, social media posts, gift guides, and influencer campaigns. Below are a few examples.

Andover Fabrics – Fabrics for Quilting & Sewing
Giveaway – Fabric Bundle Giveaway
Featured Post – Influencer Collaboration on Fabric DIYs
Press Release – Andover Fabrics Launches Little House on the Prairie® fabrics line

Casa Bella Creations – Decorations & Collectibles
Gift Guide – Home Décor

Cotton Babies – Cloth Diaper Collection
Featured Post – Cloth Diapering on the Prairie Versus Today
Newsletter – New Cloth Diaper Line
Press Release – Cotton Babies Introduces New Licensed Cloth Diapers

Cūbles – Paper Toy Collection
Featured Post – Creating the Little House on the Prairie Collection from Cubles
Newsletter – Cūbles Launch
Press Release – Cūbles and The Queen’s Treasures to Expand Little House Product Lines

Hooked Novelties
Newsletter – Hooked Novelties

Litographs – Clothing & Accessories
Featured Post –Litographs and Little House on the Prairie
Newsletter – Litographs Launch
Press Release – Licensees and Consumers at Home with Little House on the Prairie®

Prairie Legacy Productions – Events & Merchandise
Newsletter – Cast Reunion at Columbia State Historic Park

Prairie Partners – Podcast & Merchandise
Featured Post – 50th Anniversary Podcast

Simi Valley Chamber of Commerce – Events & Merchandise
Featured Post – Celebrating 50 Years of “Little House on the Prairie”

Storiarts – Clothing & Accessories
Featured Post – Little House on the Prairie Collection
Newsletter – Storiarts Launch

The Queen’s Treasures – Dolls & Accessories
Featured Post – Doll Party and DIY
Newsletter – Zulilly Announcement
Press Release – Laura Ingalls Doll Launched by the Queen’s Treasures®